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Transferring your course online opens a world of possibilities. In fact, you might be tempted to spend hours trying to locate and learn new educational technologies, or to rebuild your entire course in the learning management system (LMS). But while effective use of technology can certainly enhance learning experiences, it can also introduce obstacles for both faculty and students.

Multimedia, which helps create an engaging and interactive online learning environment, has been shown to contribute to improved student performance (Cheng et al., 2009, p. 1). Though many online courses incorporate videos, they neglect to feature other forms of multimedia. And, while videos are a staple of multimedia use, there are other exciting options to consider: podcast episodes, graphics, and animations can all enhance course content, enriching the student experience. To maximize the benefits multimedia can provide, consider including these underutilized forms of multimedia in your course.

Discussions are an impactful way to build engagement and discourse in asynchronous online courses. When properly designed, discussions can encompass the three pillars of engagement: student-content, student-student, and student-instructor. Asynchronous discussions allow students time to reflect prior to participating, which can lead to deeper insights and richer discourse. Moreover, when participating in discussions, students have the opportunity to collaborate with others, participate in an online learning community, and gain insights from others’ unique experiences and perspectives (Ransdell, Borror & Su, 2018). Facilitating multiple types of engagement in an online course can improve student motivation, satisfaction, and achievement (Dailey-Hebert, 2018).

When used effectively, rubrics facilitate clear and consistent assessment, enhancing the learning experience for both students and instructors. In the online classroom environment, where students do not have the frequent, physical access that a traditional classroom provides, rubrics can provide the added benefit of increasing student engagement with course material and clarifying an instructor's expectations (Keengwe, Adjei-Boateng, & Diteeyont, as cited in Haught, Ahern, & Ruberg, 2017). In fact, according to Martin & Bolliger (2018), online learners have reported that grading rubrics are highly important for learner-to-instructor engagement. For instructors, too, rubrics simplify the grading process, promoting consistency across students and terms. Eliminating the guesswork from grade determination, well-designed rubrics can save professors precious time and energy.

Peer review is an active learning technique in which students evaluate peer assignment submissions and provide each other feedback. There are several benefits to using peer review in a course, including increased attention to detail and quality and engagement in constructive critique (Chong, Goff & Dej, 2012). Peer review may also help students develop effective problem-solving strategies (Wagner & Rutherford, 2019). Peer reviews can impart cognitive benefits for both students who conduct reviews and students who receive peer feedback (Knight & Steinbach, 2011). When implemented effectively, the peer review process equips students with valuable feedback and promotes classroom community.

Whether designing a fully asynchronous course or a hybrid/blended learning experience, you’re likely thinking about recording a video to explain an idea, tell a story, or demonstrate a skill. And, in many situations, you should (see the Envision piece Video Planning: To Record or Not to Record? if you are wondering whether video is appropriate for your unique situation). Most research shows that online students enjoy learning from video and that it can be an effective way to deliver content. Students often appreciate the opportunity to review material at their own pace and to pause, rewind, and rewatch content as needed (Boateng et. al. 2016; Brame 2016).

For many people, “online learning” conjures images of successive videos, shot in a studio or perhaps on location, featuring high production value and expert, polished speakers, interspersed with short quizzes or activities. Indeed, strongholds such as MasterClass, LinkedIn Learning, and Coursera have mastered this formula and led many to believe that it is the recipe for success. While the economic success of these companies is undeniable, the effectiveness of an online course is measured by student success. When done well, video can have a positive impact on student learning (Clark & Mayer, 2011). Rather than designing your course according to the economic model, follow the evidence and research-based principles of visual communication, cognitive science, and online learning to decide when and how to create instructional videos. Through careful consideration of your learners, your objectives, your constraints, and the following best practices, you can spend your time and resources creating only the most essential videos. For a visual aid that accompanies this article, see the Video Planning Decision Tree.

Incorporating prerecorded videos and animations into online learning experiences allows students the opportunity to access content at any time after the material is delivered. The inclusion of video and animation in online learning is now ubiquitous. To promote engagement, it is imperative that such content be delivered to learners clearly and effectively.

“How do I choose the right technology?” is a common question in education generally, and in online program management in particular, where it is usually asked in the context of developing an online course or other virtual learning experience. After all, the Subject Matter Expert and Instructional Designer are hoping to create an experience for students that is both meaningful and valuable. Knowing how to orchestrate content and pedagogy is already hard enough, but add in the fact that there are thousands of technology options, and the task can feel even more daunting.