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Format
Engagement Series: Introduction
There are many components to consider when developing an online course; a key framework to inform course development is student engagement. The Glossary of Education Reform defines student engagement as “the degree of attention, curiosity, interest, optimism, and passion that students show when they are learning or being taught, which extends to the level of motivation they have to learn and progress in their education” (Great Schools Partnership, 2016, para. 1). Developing and evaluating course content through the lens of engagement can help instructors create an environment that is conducive to learning and mastery of course outcomes.
No Sweat Alt Text
What is “alt text”? Alt text is descriptive text linked to an image, graph, or other visual content that allows users to understand the visual without viewing it. Any image online should contain alt text, but guidelines differ depending on whether the image is simply decorative or related to other content on the page.
Instructor Presence in Online Courses
Consistent and meaningful instructor presence is one of the most important drivers of student success and satisfaction in online courses (Roddy et al., 2017). However, establishing instructor presence online can be challenging. In fact, studies have shown that many online students feel their instructors are largely invisible (Tichavsky et al., 2015).
Backward Design
Backward design is, as the name suggests, a process for designing curricula, courses, and lectures by working backwards from big-picture learning goals. The concept, introduced by Grant Wiggins and Jay McTighe (2005), suggests that instructors create assessments, activities, and course content that are explicitly aligned with the broader learning goals of the unit. This is different from the traditional content-driven approach to learning design, which focuses on course content first and only secondarily tries to align that content with learning goals.
Creating Learning Objectives
Learning objectives help inform students about what they will learn and how they will be assessed. Objectives are meant to align with course expectations. Therefore, any assigned exercises should be guided by the course’s specific learning objectives. Everything in the course should work together to ensure students master the course objectives.
Student-Generated Content
Student-generated content — materials and tasks created by learners for other learners — can strengthen engagement by providing students an opportunity to express creativity, practice critical thinking, and increase ownership of learning. Developing student-generated content requires learners to produce an instructional artifact, demonstrating new knowledge alongside existing understanding. Student-generated content can include a variety of formats:
Easy and Essential Online Course Elements
Transferring your course online opens a world of possibilities. In fact, you might be tempted to spend hours trying to locate and learn new educational technologies, or to rebuild your entire course in the learning management system (LMS). But while effective use of technology can certainly enhance learning experiences, it can also introduce obstacles for both faculty and students.
Accessible Use of Color
Some students (older learners, learners with partial sight, learners with colorblindness, and learners using monochrome or text-only displays) have difficulty perceiving color. To ensure that course content is perceivable to all learners, you should follow guidelines for color use that have been established by the World Wide Web Consortium (W3C), the organization responsible for international standards of web accessibility, including the Web Content Accessibility Guidelines (WCAG). Three essential WCAG requirements, known as success criteria, are summarized below.
Accessible Use of Text
Students with diverse cognitive, linguistic, and academic abilities benefit from accessible text. The Web Content Accessibility Guidelines (WCAG) establish numerous requirements (known as success criteria) to ensure that text is perceivable, operable, and understandable to all users. This guide synthesizes the essential criteria related to text accessibility. Following these guidelines when creating course content, such as documents, slides, and pages in the LMS, will help you eliminate potential barriers for your learners.