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No Sweat Alt Text
What is “alt text”? Alt text is descriptive text linked to an image, graph, or other visual content that allows users to understand the visual without viewing it. Any image online should contain alt text, but guidelines differ depending on whether the image is simply decorative or related to other content on the page.
Representation in Course Images
How many times have you looked at an image and thought, “Have I seen this before?” Chances are, if you are browsing a stock photo site, it’s often. That feeling of déjà vu occurs because images reflect an amalgam of artistic, cultural, and ideological influences (Hall, 2015).
Leveraging White Space
Good page design requires balance between white space, or negative space, and positive space. Positive space encompasses all aspects and types of content; on a course page, these objects might include an introductory paragraph, video thumbnail, infographic, callout box, opinion poll, or provocative quotation. Relative to these course components, white space might seem like a nice-to-have. Because it promotes clarity and reduces distortion, however, white space is just as important to instructional page design as content.
Infographic Considerations
An infographic is a visual that combines text, graphics, diagrams, and graphs to present information. When used effectively, infographics can be a powerful tool to guide students through the learning process. “Infographics ask for an active response from the viewer, raising the questions, ‘What am I seeing?’ and ‘What does it mean?’” (Krauss, 2012, p. 10). Infographics also present information in an organized way, which can improve students’ critical thinking, analysis, and synthesis skills (Yildirim, 2016).
Incorporating Multimedia in Your Course
Multimedia, which helps create an engaging and interactive online learning environment, has been shown to contribute to improved student performance (Cheng et al., 2009, p. 1). Though many online courses incorporate videos, they neglect to feature other forms of multimedia. And, while videos are a staple of multimedia use, there are other exciting options to consider: podcast episodes, graphics, and animations can all enhance course content, enriching the student experience. To maximize the benefits multimedia can provide, consider including these underutilized forms of multimedia in your course.
Using Hotspots
A unique way to share information, images with hotspots offer online learners the opportunity to interact with course content. Learners can click or hover on particular parts of an image and receive pop-ups giving them more information. Hotspots represent information in a particular context; thus, they fulfill the multimedia principle—use words and graphics rather than words alone—and the contiguity principle—align words to corresponding graphics (Clark & Mayer, 2016).
Game-Based Learning Experiences
Game-based learning (GBL) is a learning experience, or set of learning experiences, delivered through gameplay or game-like activities with defined learning outcomes. GBL is often confused with gamification, which is the application of game elements to a non-gaming experience. GBL engages students cognitively, emotionally, behaviorally, and socioculturally (Plass et al., 2015). Many factors should be considered when designing GBL, including narrative, player positioning, and interactive design (Dickey, 2005).
Six Strategies for Multimodal Content Delivery
If you’re developing a course with synchronous and asynchronous elements, you have a host of options for engaging students and delivering content. Research suggests that incorporating multiple modalities increases accessibility, engagement, and learning (Mick and Middlebrook, 2015; Margolis et al., 2017). With that said, it is important to be intentional about multimodal course design. Both synchronous and asynchronous methods of delivery are effective, but activities can be better suited to one or the other modality and synchronous time is often limited. Delivering selected content asynchronously can support students’ understanding of how information is organized and leave more time for interactivity in synchronous sessions.
Best Practices for Screencast
Do you want to deliver presentations, share tutorials, or teach complex applications in your online course? If so, creating screencasts may be a great option for you. This piece defines what a screencast is, identifies important development considerations and common instructional use cases, and highlights best practices for creating screencasts for your online course.
Data-Driven Insights for More Engaging Videos
Whether designing a fully asynchronous course or a hybrid/blended learning experience, you’re likely thinking about recording a video to explain an idea, tell a story, or demonstrate a skill. And, in many situations, you should (see the Envision piece Video Planning: To Record or Not to Record? if you are wondering whether video is appropriate for your unique situation). Most research shows that online students enjoy learning from video and that it can be an effective way to deliver content. Students often appreciate the opportunity to review material at their own pace and to pause, rewind, and rewatch content as needed (Boateng et. al. 2016; Brame 2016).