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Consistent and meaningful instructor presence is one of the most important drivers of student success and satisfaction in online courses (Roddy et al., 2017). However, establishing instructor presence online can be challenging. In fact, studies have shown that many online students feel their instructors are largely invisible (Tichavsky et al., 2015).

Use inclusive language across course content and communications to reach every learner. “Inclusive education must be cultivated deliberately if we want to advance in its implementation” (Márquez & Melero-Aguilar, 2022, p. 842). Inclusion entails creating an environment of open participation for all individuals. Inclusive course design works to ensure that all students feel heard, valued, and validated. The thoughtful use of language can establish an environment of inclusion in online learning.

Rubrics provide students with insight into their performance and mastery of learning outcomes, providing clarity on how grades are assigned and teaching students how to tailor their work. For instructors, rubrics take the guesswork out of deciding how to grade, saving valuable time.

Good page design requires balance between white space, or negative space, and positive space. Positive space encompasses all aspects and types of content; on a course page, these objects might include an introductory paragraph, video thumbnail, infographic, callout box, opinion poll, or provocative quotation. Relative to these course components, white space might seem like a nice-to-have. Because it promotes clarity and reduces distortion, however, white space is just as important to instructional page design as content.

Many online courses focus on written communication skills, featuring discussion posts, papers, and case study reports among other assignments. However, oral communication and presentation skills are just as integral to students’ success, and, indeed, many employers list presenting as one of the most desirable skills for job candidates (Suhadi et al., 2021).

Group work in online courses can facilitate student learning in unique ways. In particular, group assignments can provide students with opportunities to engage in authentic tasks and develop collaborative skills applicable to their future careers. Williams, Duray, and Reddy (2006) argue that team learning stimulates student thinking at the higher levels of Bloom’s taxonomy, including application, analysis, synthesis, and evaluation. Group projects can serve a variety of different purposes across a wide range of academic programs and subjects. Additionally, group projects can foster interaction and community building amongst students, which can be especially valuable in an asynchronous online classroom (Martin & Bolliger, 2018).

Course announcements are an excellent way to communicate important information regarding upcoming topics and assignments. When delivered in video format, course announcements can also help create a culture of connection with your students, establishing instructor presence within the course.

Guest speakers can support diversity, equity, inclusion, and belonging (DEIB) initiatives while promoting students’ academic and professional growth across disciplines. When designing courses, identify ways to integrate speakers into the curriculum, tap established networks, and ensure that any readings and assignments align with these efforts.

Announcements are an essential aspect of online course engagement. When surveyed, students rated “sending regular announcements or email reminders” as one of the most beneficial engagement tactics that an instructor can employ (Martin & Bolliger, 2018, p. 216). In Canvas learning management system (LMS), announcements have a distinct advantage over inbox messages or whole-class emails, as announcements allow students to locate important course information in one convenient location, chronologically arranged. In contrast, email or inbox messages can become much more unruly, rendering information harder to find—especially after the course ends. In addition, most students should receive an email every time an instructor posts an announcement.

Office hours, blocks of time designated for faculty and student interaction outside of any regularly scheduled class sessions, are routinely incorporated into university courses (Briody et al., 2019; Hsu et al., 2022). Such sessions are often semi-structured and optional for students, allowing faculty to provide customized support to individual learners when needs arise. This form of faculty-student interaction can support academic achievement, retention, and engagement (Griffin et al., 2014; Guzzardo et al., 2021). That office hours attendance is often at the discretion of individual students, however, can result in underutilization of this valuable supplement to required course sessions and contents (Briody et al., 2019; Griffin et al., 2014; Smith et al., 2017). The purpose of this blog is to delineate empirically guided strategies for optimizing the inclusion of office hours in university courses. In particular, we focus on office hours hosted online, as the online modality can be advantageously employed not only for courses delivered online but also for those delivered residentially.