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Increase Engagement Now
Whether you’re halfway through the term or just getting started, this post presents actionable, simple strategies you can implement immediately to increase engagement in your course.
Instructor Presence in Online Courses
Consistent and meaningful instructor presence is one of the most important drivers of student success and satisfaction in online courses (Roddy et al., 2017). However, establishing instructor presence online can be challenging. In fact, studies have shown that many online students feel their instructors are largely invisible (Tichavsky et al., 2015).
Creating Video Announcements
Course announcements are an excellent way to communicate important information regarding upcoming topics and assignments. When delivered in video format, course announcements can also help create a culture of connection with your students, establishing instructor presence within the course.
Easy and Essential Online Course Elements
Transferring your course online opens a world of possibilities. In fact, you might be tempted to spend hours trying to locate and learn new educational technologies, or to rebuild your entire course in the learning management system (LMS). But while effective use of technology can certainly enhance learning experiences, it can also introduce obstacles for both faculty and students.
Inclusive Language
Use inclusive language across course content and communications to reach every learner. “Inclusive education must be cultivated deliberately if we want to advance in its implementation” (Márquez & Melero-Aguilar, 2022, p. 842). Inclusion entails creating an environment of open participation for all individuals. Inclusive course design works to ensure that all students feel heard, valued, and validated. The thoughtful use of language can establish an environment of inclusion in online learning.
Representation in Course Images
How many times have you looked at an image and thought, “Have I seen this before?” Chances are, if you are browsing a stock photo site, it’s often. That feeling of déjà vu occurs because images reflect an amalgam of artistic, cultural, and ideological influences (Hall, 2015).
Implementing Social Media
Many students use social media platforms in their daily lives, and “emerging evidence indicates that students express positive attitudes toward using social media for learning in general” (Baisley-Nodine, Ritzhaupt & Antonenko, 2018). However, there are also many concerns connected with using social media in an educational setting. These include issues related to a lack of familiarity with the platform, the potential for distraction, and privacy concerns. Therefore, it is important to carefully plan the use of social media in a course to address any potential issues or concerns.
Leveraging White Space
Good page design requires balance between white space, or negative space, and positive space. Positive space encompasses all aspects and types of content; on a course page, these objects might include an introductory paragraph, video thumbnail, infographic, callout box, opinion poll, or provocative quotation. Relative to these course components, white space might seem like a nice-to-have. Because it promotes clarity and reduces distortion, however, white space is just as important to instructional page design as content.
Enhancing Student Learning Through Course Consistency and Accessibility
Course developers (those who build individual courses) play a crucial role in the success of an online degree program by providing expertise and bringing unique perspectives. Accordingly, it is valuable for faculty to customize their course spaces by infusing them with their own knowledge and personality. At the same time, it is also crucial to prioritize structural consistency within and across courses in an online program, as course consistency is a key aspect of accessibility and a key contributing factor to student success. In particular, students must be able to perceive, operate, and understand the course and course materials using program-standard devices and certain assistive technologies, and this should be true across all of the courses in a program. This is where program chairs and administrators can help support faculty in standardizing key elements of courses to facilitate a seamless student experience. In this piece, we discuss how maintaining structural consistency within and across courses can positively impact accessibility.
Increasing Engagement With Announcements
Announcements are an essential aspect of online course engagement. When surveyed, students rated “sending regular announcements or email reminders” as one of the most beneficial engagement tactics that an instructor can employ (Martin & Bolliger, 2018, p. 216). In Canvas learning management system (LMS), announcements have a distinct advantage over inbox messages or whole-class emails, as announcements allow students to locate important course information in one convenient location, chronologically arranged. In contrast, email or inbox messages can become much more unruly, rendering information harder to find—especially after the course ends. In addition, most students should receive an email every time an instructor posts an announcement.