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Before you record a course video, take a moment to consider whether video is the right medium for your message. Original videos can add value in a number of ways, but they can also be time-consuming to create and maintain, and sometimes other media types can accomplish the same goal. To ensure that your time creating videos is well spent, review the following decision tree. For more detail about each of the considerations in the tree, see the accompanying Envision article, Video Planning: To Record or Not to Record?

The vast majority of instructors (97%) claim that video is “essential” to students’ academic experiences (Kaltura, 2022). However, it can be difficult for faculty to find the time and motivation to create high-quality instructional videos, leading them to source third-party videos from the internet. With countless videos being uploaded every day, YouTube is a logical choice for finding free, relevant, and engaging educational content. This post discusses some of the key factors to consider when utilizing YouTube to supplement the learning materials in your course.

Once you have defined the learning objectives for your course, you can begin to develop assessments to ensure students achieve those objectives. Once you have created assessments, you can begin to develop materials to ensure students succeed on those assessments. This backward design process—which moves from objectives to assessments and finally to materials—is known as learning-centered instruction, and it directs every course task toward the mastery of certain skills and competencies. This blog focuses on the third stage of this process, the development of high-quality instructional materials, beginning with the idea that robust and engaging online courses contain a mix of created and curated content. Below you will find guidelines for creating and curating instructional materials to help you achieve the optimal balance for your course.

Some students (older learners, learners with partial sight, learners with colorblindness, and learners using monochrome or text-only displays) have difficulty perceiving color. To ensure that course content is perceivable to all learners, you should follow guidelines for color use that have been established by the World Wide Web Consortium (W3C), the organization responsible for international standards of web accessibility, including the Web Content Accessibility Guidelines (WCAG). Three essential WCAG requirements, known as success criteria, are summarized below.

Students with diverse cognitive, linguistic, and academic abilities benefit from accessible text. The Web Content Accessibility Guidelines (WCAG) establish numerous requirements (known as success criteria) to ensure that text is perceivable, operable, and understandable to all users. This guide synthesizes the essential criteria related to text accessibility. Following these guidelines when creating course content, such as documents, slides, and pages in the LMS, will help you eliminate potential barriers for your learners.

There are many components to consider when developing an online course; a key framework to inform course development is student engagement. The Glossary of Education Reform defines student engagement as “the degree of attention, curiosity, interest, optimism, and passion that students show when they are learning or being taught, which extends to the level of motivation they have to learn and progress in their education” (Great Schools Partnership, 2016, para. 1). Developing and evaluating course content through the lens of engagement can help instructors create an environment that is conducive to learning and mastery of course outcomes.