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Formative assessments encompass a broad range of low-stakes activities aimed at improving student learning outcomes. In contrast to summative assessments, which are intended to measure products of student learning, formative assessments are oriented towards the learning process itself (Black & Wiliam, 1998). They can provide students with opportunities to evaluate their developing understanding of key concepts, practice new skills, and prepare for summative assessments (McLaughlin & Yan, 2017; Orange, Agak, Okelo, & Kiprotich, 2018). They can also provide instructors with valuable data on student progress (Bell & Cowie, 2001; McLaughlin & Yan, 2017). The results of formative assessments can indicate where individual students are struggling or excelling, allowing instructors to provide targeted feedback and tailor their instructional delivery accordingly.

How many times have you looked at an image and thought, “Have I seen this before?” Chances are, if you are browsing a stock photo site, it’s often. That feeling of déjà vu occurs because images reflect an amalgam of artistic, cultural, and ideological influences (Hall, 2015).

Good page design requires balance between white space, or negative space, and positive space. Positive space encompasses all aspects and types of content; on a course page, these objects might include an introductory paragraph, video thumbnail, infographic, callout box, opinion poll, or provocative quotation. Relative to these course components, white space might seem like a nice-to-have. Because it promotes clarity and reduces distortion, however, white space is just as important to instructional page design as content.