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Format
Backward Design
Backward design is, as the name suggests, a process for designing curricula, courses, and lectures by working backwards from big-picture learning goals. The concept, introduced by Grant Wiggins and Jay McTighe (2005), suggests that instructors create assessments, activities, and course content that are explicitly aligned with the broader learning goals of the unit. This is different from the traditional content-driven approach to learning design, which focuses on course content first and only secondarily tries to align that content with learning goals.
Leveraging White Space
Good page design requires balance between white space, or negative space, and positive space. Positive space encompasses all aspects and types of content; on a course page, these objects might include an introductory paragraph, video thumbnail, infographic, callout box, opinion poll, or provocative quotation. Relative to these course components, white space might seem like a nice-to-have. Because it promotes clarity and reduces distortion, however, white space is just as important to instructional page design as content.