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What is “alt text”? Alt text is descriptive text linked to an image, graph, or other visual content that allows users to understand the visual without viewing it. Any image online should contain alt text, but guidelines differ depending on whether the image is simply decorative or related to other content on the page.

Good page design requires balance between white space, or negative space, and positive space. Positive space encompasses all aspects and types of content; on a course page, these objects might include an introductory paragraph, video thumbnail, infographic, callout box, opinion poll, or provocative quotation. Relative to these course components, white space might seem like a nice-to-have. Because it promotes clarity and reduces distortion, however, white space is just as important to instructional page design as content.

Course developers (those who build individual courses) play a crucial role in the success of an online degree program by providing expertise and bringing unique perspectives. Accordingly, it is valuable for faculty to customize their course spaces by infusing them with their own knowledge and personality. At the same time, it is also crucial to prioritize structural consistency within and across courses in an online program, as course consistency is a key aspect of accessibility and a key contributing factor to student success. In particular, students must be able to perceive, operate, and understand the course and course materials using program-standard devices and certain assistive technologies, and this should be true across all of the courses in a program. This is where program chairs and administrators can help support faculty in standardizing key elements of courses to facilitate a seamless student experience. In this piece, we discuss how maintaining structural consistency within and across courses can positively impact accessibility.

The familiarity and ease of PowerPoint make it a natural choice for creating instructional videos. After all, your energy is better spent on planning and recording videos than on learning a new tool. However, creating quality slides still requires significant time and attention to detail.

An infographic is a visual that combines text, graphics, diagrams, and graphs to present information. When used effectively, infographics can be a powerful tool to guide students through the learning process. “Infographics ask for an active response from the viewer, raising the questions, ‘What am I seeing?’ and ‘What does it mean?’” (Krauss, 2012, p. 10). Infographics also present information in an organized way, which can improve students’ critical thinking, analysis, and synthesis skills (Yildirim, 2016).

A unique way to share information, images with hotspots offer online learners the opportunity to interact with course content. Learners can click or hover on particular parts of an image and receive pop-ups giving them more information. Hotspots represent information in a particular context; thus, they fulfill the multimedia principle—use words and graphics rather than words alone—and the contiguity principle—align words to corresponding graphics (Clark & Mayer, 2016).